I have always liked cufflinks and I have always wanted to start a business but it took me a long time to realize that I should start a cufflink business.
Until 6 months before opening my etsy shop I didn't even own a pair of cufflinks. The cufflinks that I had worn for my Graduation and Wedding had mysteriously disappeared and my only French cuffed shirt hung in my closet never worn. Until one day when I was shopping and bought a pair of cufflinks.
They broke the first day a wore them. A few weeks later I try again and buy a pair of cufflinks. They don't break but they are nothing special, just plain cufflinks. So I start looking for personalized cufflinks and when I don't find what I want and realize that I can't be the only one looking for custom cufflinks. At this point I decide to try and make a pair of cufflinks. It took a lot of trial and error but in the end I made a pair of cufflinks that I really like and at the same time created a business.
My business is simple. I create a product that is a unique personalized gift for my customers to give to someone special as a keepsake on a very important day. I couldn't imagine a better business. I get to play a small part in each customers special occasion.